URBAN PAWS BRANDING
Urban Paws Branding – "Brand identity" Logo, Guidelines, Social Media Templates and Website Landing Page
Client: Personal Project (Self-Initiated Brief)

Tools: Adobe Illustrator, Adobe Photoshop and Squarespace
Urban Paws is a modern pet accessories brand with a fun, approachable vibe. I developed a cohesive visual identity including a logo with 3 variations, brand guidelines, social media post templates, and a landing page design. The goal was to capture the joyful bond between pets and owners while ensuring consistency across digital platforms.
BRANDING GUIDELINES
LOGO
Primary Logo
Primary Logo
Secondary Logo
Secondary Logo
Logomark
Logomark
SOCIAL MEDIA TEMPLATES
Facebook Post
Facebook Post
Instagram Post
Instagram Post
Pinterest Post
Pinterest Post
Instagram Post
Instagram Post
X post
X post
Youtube Thumbnail
Youtube Thumbnail
WEBSITE LANDING PAGE
Back to Top